A challenge many companies face is understanding
who their real customers are. This is particularly difficult
if the company uses a distributor organization to service
the end user. Over the long haul, companies that do not know
their customers risk commercial obsolescence.
The ultimate tool for market focused companies is the development
of an end user database. Interlynx Systems will evaluate
and capture all sources of end user data (drop ships, quote
logs, etc) research each record, identify critical criteria
such as industry classification and parent company name
and then organize each into a web-based MySQL relational
database. Click the Image below to view the Demo.